Pódio Fisioterapia it’s a clinical space for physical therapy and physical education, and for the educational content on your channel, that promotes the clinical treatment follow-up with physical education and physical therapy. They contacted me with the goal to create an animation loop to auxiliary their educational content about the cupping therapy, with the intent of being funny and educational at the same time.
The biggest challenge aside from being briefly and informatively condensing the history of cupping therapy was that the scenes transitions couldn't count with the edges of the canvas because the animation was designed to be placed over another video. The concept behind the animation, illustration and sound was all based on the sensation of the time passing through the narrative of the historical context of cupping therapy.
concept, styleframes, animation, sound design.